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Communique + HubSpot: webinar data that flows both ways.

Registration data from any HubSpot form flows into Communique automatically. Full webinar engagement, including attendance, questions, polls, surveys, and view time, flows back to HubSpot automatically. No exports, no manual list building, no gaps in the data.

Native two-way sync · No manual exports · Set up during onboarding

Communique audience console showing a fully branded broadcast-quality live event for Moody's, with media player, presentation panel, presenter and resource panels, and Q&A submission

Produce broadcast-grade events worthy of your brand with less effort

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Two-way integration

Data moves in both directions, automatically.

Most webinar-to-CRM connections only push registrants one way. Communique keeps HubSpot current in both directions: form submissions become registrants, and everything that happens in the webinar becomes HubSpot data.

HubSpot → Communique

Registration data flows in

Connect any HubSpot form to a Communique webinar. The moment someone registers, their record is created or updated in Communique automatically. No list exports, no manual uploads.

  • First name, last name, email, and company
  • Any custom HubSpot field you map to the registration
  • Works with existing HubSpot forms, landing pages, and workflows
  • Registrants sync automatically for every future webinar once it's mapped
Communique → HubSpot

Webinar data flows back out

Not just a check-the-box attendance flag. Communique sends the full picture of how each contact engaged, live and on-demand, back to their HubSpot record.

  • Attendance, and join and leave time
  • Live and on-demand view time
  • Questions asked during the event
  • Poll responses and survey answers
  • Resource clicks and replay engagement
Engagement data

It's everything, not just who showed up.

A simple attended or no-show flag can't tell your sales and marketing teams who's actually interested. Communique sends the signals that do.

What it unlocks

Built on the HubSpot setup you already have.

No new lists to rebuild and no new workflows to learn. Webinar activity simply becomes more data inside the HubSpot tools your team already uses every day.

Instant registration sync

The moment someone registers

Point any HubSpot form at a Communique webinar and registrants appear in Communique in real time, fully mapped to the fields you already collect.

First name Last name Email Company Custom fields

Trigger workflows from webinar activity

No manual list building

Attendance, no-shows, and engagement levels land on the contact record, so your existing HubSpot workflows can act on webinar activity automatically.

Attended No-show Asked a question High engagement

Pass real engagement, not just attendance

Beyond a simple attended/no-show flag

View time, poll answers, and survey responses sync to the contact record, so your team can see intent beyond a simple attended/no-show flag, right inside HubSpot.

View time Poll answers Survey responses Engagement signals

Reporting without exports

One source of truth

Build HubSpot reports and dashboards directly on synced webinar data instead of stitching together CSV exports after every event.

HubSpot reports Custom properties Lifecycle stages
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Answers

Common questions about the HubSpot integration.

Is the Communique and HubSpot integration two-way?

Yes. Registration data from any HubSpot form flows into Communique automatically, and webinar performance data flows back to HubSpot automatically, including attendance, view time, questions, poll responses, and survey answers.

What webinar data gets sent back to HubSpot?

Everything your audience does during the live event and on-demand replay: attendance and join/leave time, live and on-demand view time, questions asked, poll responses, survey answers, and resource clicks. This data lands on the contact record and can drive lists, workflows, and reporting.

Do I need a developer to connect Communique and HubSpot?

No. The connection is configured during onboarding. Map your HubSpot form fields once and registration and engagement data sync automatically for every future webinar.

Does this work with my existing HubSpot forms, lists, and workflows?

Yes. Communique syncs to the HubSpot forms, properties, lists, and workflows you already use, so you can trigger follow-up emails, lead scoring, and sales notifications from webinar activity without rebuilding your HubSpot setup.

Is the HubSpot integration included with Communique?

Yes. Native HubSpot sync is included as part of Communique's CRM and marketing automation integrations, alongside Salesforce, Marketo, Pardot, Eloqua, and Omeda.

Ready to connect HubSpot to Communique?

See your own forms and webinars synced in both directions: registrations in, full engagement data out.

Recognition

Rated #1 in customer satisfaction

G2 Summer 2026 Leader G2 Summer 2026 Best Results G2 Summer 2026 Best Estimated ROI, Mid-Market G2 Summer 2026 Most Implementable G2 Summer 2026 Best Usability, SMB G2 Summer 2026 Best Relationship, SMB