The short version
Every webinar you produce is already an asset factory. You just don't have time to work the factory. The new post-webinar AI content agent runs it for you: it finds the key moments and turns them into short-form video, articles, and social posts. It also enriches every recording with structured summaries and topics, and gives attendees an interactive transcript they can search, jump through, and download. Three capabilities, one automated pipeline, zero editing team required.
Why we built this
The single largest source of unused pipeline in most B2B marketing programs is the webinar library sitting untouched on a video hub. Companies spend real money producing a high-quality event, then let 95% of the downstream content potential evaporate.
The blocker is never the content. It's the labor cost of extracting it. Scrubbing a 60-minute recording to find the two-minute clip worth posting. Writing the summary. Tagging the topics. Cutting the vertical version for LinkedIn. Building the podcast episode. Formatting the blog post. Every extraction step needs a person, and people are the bottleneck.
The post-webinar AI content agent removes the person from that loop. Not the strategy, not the taste, not the sign-off. Just the mechanical labor of turning a recording into a library.
What ships
Three connected capabilities, each covering a different part of the post-webinar workflow.
AI-generated highlight clips
Coming Q3 2026AI identifies the standout moments in every recording and turns them into short-form videos ready to publish on any social platform. Producers stay in control. The AI recommends, you adjust and approve.
- AI highlight detection surfaces the most engaging, most relevant moments automatically. No manual scrubbing.
- Short-form clips in seconds render in vertical, square, or landscape aspect ratios.
- Built for every platform with presets for LinkedIn, X, Instagram, YouTube Shorts, Facebook, and TikTok.
- You stay in control: trim, add captions, and fine-tune before you export.
AI-enriched transcripts (for admins)
Coming Q4 2026Lab 2.0 AI turns every recording into structured insight. Summaries, topics, key takeaways, sentiment, and extracted Q&A your team can review, edit, and publish. No note-taking, no timestamping, no clean-up.
- AI-powered enrichment automatically generates summaries, topics, key takeaways, sentiment, and Q&A from each recording.
- No manual tagging. Enrichment runs across your entire library. Your producers do not touch it unless they want to.
- Review before publishing. Producers approve or edit the AI output before anything goes live to attendees.
- Ready to repurpose. Push the generated summaries and takeaways into email, blog, and social workflows.
Interactive audience transcripts (for attendees)
Coming Q4 2026The other side of enriched transcripts is what attendees get. Instead of a static recording, they get an interactive experience: search the transcript, jump to specific moments, download exactly what they need, and share a link to a specific timestamp with a colleague.
- Search by keyword or topic. Find every mention of a product, company, speaker, or theme instantly.
- Jump to the moment. Click any search result to jump directly to that point in the recording.
- Customize the download. Full transcript, AI summary, highlights, or just a specific section.
- Share the insight. Send a link to a specific moment or a customized excerpt to colleagues.
Why this matters for marketing programs
Two economics change once this ships.
First, replay value goes up. An interactive transcript is a searchable, navigable, shareable asset that generates engagement long after the live event ends. Attendees come back to it. Non-attendees find it through search. Sales teams share specific moments with prospects. The "life after live" curve stretches from days to months.
Second, the effective cost per downstream asset drops toward zero. If a single 60-minute webinar produces a highlight reel, six short-form clips across six platforms, a summarized blog draft, a Q&A extract, and an interactive replay, that is dozens of marketing assets from one production. The cost of the recording is fixed. The cost of extracting the assets is now approximately nothing.
Marketing programs that already invest in webinars get more from every event without adding headcount. Programs that had stopped producing webinars because the downstream lift was too heavy have a reason to restart.
What to do now
If you already run webinars on Communique, no action required. Your CSM will schedule a walkthrough as each capability rolls out.
If you are evaluating platforms and this changes the math for you, get in touch. We can show highlight clips generating from a real recording in the current beta.
See the content agent on a real webinar.
15-minute walkthrough. Bring one of your recordings and we will show what the AI extracts, what the interactive transcript looks like, and what publishes with one click.